Thursday, July 2, 2009

Promotional Materials




 If a library wishes to adapt the campaign, they may contact the Reference Librarian through email at library@engglib.upd.edu.ph or phone at 981-8500 local 3251 or 434-8638 for more details.

1. Your library has to prepare promotional materials for the campaign. Examples are:
a. Flyers/Brochures
b. Posters
c. Tarpaulin
d. Bookmarks
e. "I Need. I Value. I Love My Library" merchandise (e.g. shirts, pins, fans, ecobags)

2. Strategise to promote the campaign:

A. During the Enrollment Period
 
A1. The librarian gives a Pledge Form to new students during the enrollment period (Please refer to sample Pledge Form)

A2. A student signs two copies of the Pledge Form (brochure format, 3-fold, short bond paper) swearing/committing to help preserve and maintain the library's materials and equipment. After signing, the student keeps the his/her copy while the other copy is left at the library. The student's copy may actually serve as a bookmark (reminder of the Pledge)



B. Posting an A3 size poster or tarp at the bulletin board or lobby of the library and in other bulletin boards within the campus (please refer to the "Poster" file) 


C. Setting up an i need. i value. ilovemylibrary and "10 simple ways" tarpaulins inside or outside the library.D. Posting the "I Need. I Value. I Love My Library" campaign at the institution's/library's website.

3. Spreading the campaign by selling the "I Need. I Value. I Love My Library" collectibles like shirts and pins, mugs or what you have.

4. The "I Need. I Value. I Love My Library" has NO COPYRIGHT. You can modify the strategies and 10 Simple Ways depending on your needs and situations. However, the logo should be maintained as is to achieve uniformity of this campaign.

5. Each t-shirt is php250 pesos and each button pin is php25 pesos.
Share:

3 comments:

  1. Hi, I am also A BLIS sudent here @ La Salle University-Ozamiz City. And we just adapted this campaign last year and thanks for letting us be part and be one of the other member schools.
    Dymous

    ReplyDelete
  2. I would like to ask an advise or any tips how to uplift other students or incoming freshmen to liken or better be encouraged to take up BLIS...

    ReplyDelete
  3. This coming September 13, will be our University Intramurals and we are looking forward to have goods to display for the "tabbo"... any opinions? this is for the BLIS department as well. Aside from the BOOK SALE publisher, we are encourage also to have goods!

    ReplyDelete